Creating a Cohesive Brand: Tips from Entrepreneur Sandra Chau
Sandra shares her story of how she overcame burnout and took a leap of faith to pursue her passions. We discuss the pivotal moments that helped her grow as an individual and a businesswoman.
As entrepreneurs, we all know the importance of creating a brand that stands out and shows the trust factor to our clients. Sandra shares her top tips on creating a cohesive brand and how it can make all the difference in the success of our businesses.
We also dive into the power of content and how to truly elevate it. Sandra shares her Super Expander story and how it helped her connect with her audience on a deeper level. This episode is perfect for entrepreneurs who want to learn how to overcome burnout, take a leap of faith, and pursue their passions. Sandra encourages listeners to connect with her and not be afraid to show up and take that first step.
What you'll hear in this episode:
[1:05] Episode Introduction
[2:00] Guest Introduction
[4:55] What was the defining moment you realized you were facing burnout and this was not right for you?
[8:25] What gave you the courage to take a leap and do what you wanted instead of being told what to do?
[11:30] What was it you took the leap of faith on?
[13:00] What was the journey of your evolution?
[17:15] What is the top thing new entrepreneurs can do to create a brand that shows that trust factor?
[20:35] Cohesion in brand vs. no cohesion in brand
[25:25] How should someone truly elevate their content?
[27:25] Super Expander Story
[32:10] How to connect with Sandra
[33:10] Don't be afraid to show up
* Related episodes:
Overcoming Burnout in a Hustle Culture with Sarah Sperry
Stop Apologizing for Your Decisions With Anne Mahlum
Helping REAL Entrepreneurs Grow with Jillian Murphy
*Connect with Sandra on IG @sandrachaudesign
*Check out her website for more information on her services https://sandrachau.com/
*Connect with me on IG @corene.phelps